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SEM Course Overview

Our Search Engine Marketing training program is discovered with the objective of helping you learn to promote via Google AdWords.indeed It is an advertising service for businesses necessary to appearance ads on Google search results. The course follows a week-long training session with a Google AdWords Certified trainer.
The Search Engine Marketing course first deals with understanding the transitions between free and paid search engine results and assumption the algorithm on the basis of which ads are put on the Search Engine Results Page (SERP). Quality Score, bid, and relevancy of the ad. Following this major principle, the SEM platform is mainly based on keyword planning using the Google AdWords Keyword Planner. This teaches students to use those keywords in their ads.
Another part of course curriculum, students have faced complications for an art of writing the suitable text ad which involves writing the most compelling ad copy, URL, Ad description and call-to-action (CTA). In addition to this, students have explained the working of the search as well as display ad network.

About Our Institute:

SEO Trainers Course Program in Digital Marketing program is perfect for professionals looking to acquire new skill sets or fresher’s wanting to boost their resume. The course is also an ideal beginning for anyone interested in understanding the nuances of digital marketing.

In a period of 45 Days, the program will give you a macro perspective of digital marketing with a conceptual and practical understanding of different components of digital marketing like SEO, SEM, SMM and Internet Marketing.

What are the course objectives?

The course covers core concepts of Digital Marketing like Search Engine Optimization, Social Media Marketing, Search Engine Marketing, Video Marketing, and Email Marketing.

The course will also help you master tools and platforms such as Google Analytics, AdWords, YouTube and Facebook

Who should enroll for this training?

SSC Passed students.
Intermediate students.
Post Graduates.
Business People

Who will benefit?
  • Students
  • Business People
  • Market executives
  • entrepreneur
  • Investors
  • IT professional
  • HR professional


Select the best package suits for your requirement from the following…..

Guaranteed job prospects

Develop 'in-demand' digital skills

fast and affordable route to employment

Collaborative learning


Google Cirtified Certification

Affordable Pricing Strategy

SEM Course Syllabus:

Search Engine Marketing Introduction
  • 1) What are Google Ad words?
  • 2)  Campaign structure
  • 3)  Google AdWords terminology
  • 4)  Type of Ads
  • 5)  What is a conversion?
  • 6)  What is landing page optimization?
  • 7)  What is the quality score?
  • 8)  Campaign management tips
  • 9)  How to perform ROI analysis?
  • 10)  Practical



It was one of those excellent experiences which I ever had for learning. I was enrolled for Digital Marketing, Ad Words PPC, and SEO course. Venkat is well enthusiast trainer who will engage you throughout the training. The best part of the training which I liked was practical experiences which Venkat shares with us, which he has earned as a Digital Marketer in his long career.

The way of training is easy and well molded for our need and requirement. who already have spent few years in this field, expectations were really high and I must say Venkat has delivered above and beyond my expectations. My next learning is going to be is Google Analytics Course which I am going to start in the first yes you one do not need to wait for next review to start any course at SEO trainers Education.


The course is really helpful and prepares you well to handle real life situations related to PPC. Venkat hands on approach and learning by doing philosophy is the real stand out point of the course. His eagerness to impart quality education to each and every student is noteworthy. Along with the course, the inputs given by Ranjan for the overall development of trainee is awesome.


Our Pune Locations


flat no 33 2nd floor, Bhosale garden society, Hadapsar, Pune – 411028,

Deccan Gymkhana

102 Mohar Apartments, Dr Ketkar Road Parbat Road, Pune – 411004,

Shivaji Nagar

4th Floor, Pinnacle Pride, Sadashiv Peth, Pune – 411030,


1st Floor Punit Yash Arcade Office No.15, Kothrud Stand, Pune – 411029,